Those of you who know me personally may know of my fondness for stupid corporate anthems--anyone who spent a considerable amount of time in my room in junior year of college has had the displeasure of hearing me belt out the infamous 1986 Drupa theme song
. Drupa, Drupa International Printing and Paper Fair! We welcome you to Dusseldorf, Germany, to see what's new in the graphics industryyyyyy!
But the Drupa song is hardly The Man's first foray into the realm of song--nay, it is more of a tribute to a veritable
Bakelite Age of over-the-top corporate music. And I'm not even talking about the World Glaucoma Association's "Glaucoma Hymn" or "KAY PEE EM GEE! WE'RE AS STRONG AS CAN BEEE!" (though both of those are gut-bustingly roflworthy). I'm talking about America's least appreciated and (thankfully) least remembered genre: the industrial musical
How can you not love shows with names like The Bathrooms Are Coming
? Got to Investigate Silicones
? With productions so high budget that they put their Broadway contemporaries to shame?
I mean, just listen to this synopsis (from the 1966 General Electric musical Go Fly A Kite
"While George attends the Conference, Richard responds to Martha's wish to see the past, and particularly, Marie Antoinette. They end up in Hell, where the devil indignantly refuses to let Martha visit "that woman in the bakery." Unabashed, Martha tells the Devil his Hell isn't so hot, his transportation system is all snarled up, and, in general, he's operating inefficiently and uneconomically. She and Richard persuade the devil to electrify Hell through Richard's magic powers. Instantly, the air is purified, the furnaces operate efficiently, and traffic is unsnarled at the River Styx. Horrified, the devil realizes he has been tricked into making a Heaven out of Hell through electricity."
Hot shit do I have some listening to do when I get off from work.
(edit) I've just listened to "Heaven Out of Hell," and oh man this song totally does not disappoint. Also catchy: "I heard that silicones stop things from sticking to things, and yet release things from things, aha, aha, aha